More on Spider-Man 2: Bases Loaded: I think the biggest turn-offs in the idea were the way MLB tried to present this as a way of attracting kids to the game (pathetic - if it’s all about the money, then say so - or do the execs really think this will attract people to baseball?), and the paltry sums every team got. Hell, even New York, biggest market around, would have gotten $100k. A-Rod probably makes that amount each time he sneezes. If the amount was closer to $10 million per team and small market teams got the same as big markets, then maybe fans could go, well, I don’t like these ads but they help KC keep Beltran. Right now it looks like MLB is trying to scrounge for every inch of advertising space without any thought for dignity. Bud Selig seems to keep finding ways to erode MLB’s brand value, to use corporate-speak. Now, if you put Selig’s photo on the bases and let people stomp on him on the way to first… Just imagine, major leaguers would never forget to tag, and players would have an incentive to perform the safer feet-first slide rather than risk looking like they’re kissing up to Bud.
Still, if the powers that be want a great amount of free white space for ads and really don’t care for dignity, I have a suggestion: C.C. Sabathia’s pants.
